Current Events and Scattered Scribbles
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Trademarking LOL? WTF?

Procter & Gamble, the household products company, has applied to trademark acronyms common in textspeak including “LOL” and “WTF”….

P&G board member Nelson Peltz told CNBC in March that younger consumers did not want “one size fits all” brands but products “they have an emotional attachment to”. According to the statistics portal Statista, millennials in the US are expected to increase their annual spending to $1.4tn (£1.09tn) by 2020.

From The Guardian

3 Comments

Consider this post an invitation, an invitation to comment and collaborate, in an open-ended sort of way, so please share your...whatever it is that's on your mind: thoughts, ideas, greetings, angst/irritation, inspiration, confusion, query, rant, salutation, data/research, meme, epigram, exposition or epiphany -- because I'm all about the synergy and solidarity. ~ JE

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